La Crosse, Wisconsin

La Crosse Forage & Turf Seed, LLC and Winfield Solutions Announce Partnership

La Crosse Seed, LLC and Winfield Solutions announce partnership to benefit forage and turf seed customers in the Midwest.

La Crosse, Wisconsin (August 24, 2011) La Crosse Seed and Winfield Solutions today announce a long-term partnership designed to offer an unparalleled product and service offering to forage and turf seed customers in the Midwest.

As part of the partnership, La Crosse Seed will acquire certain assets related to Winfield Solutions’ forage seed, turf seed, and wildlife food plot businesses in the states of Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Missouri, Nebraska, North Dakota, Ohio, South Dakota and Wisconsin. The acquisition includes the Forage First™, Earth Carpet™ and Brier Ridge™ brands and associated product lines sold
throughout the Midwest.

“We’re excited to become the preferred provider for Winfield Solutions’ customers,” says Paul Curran, CEO of La Crosse Seed. “We are committed to providing the highest level of quality and service that these successful brands deserve, which will be further enhanced by La Crosse Seed’s focused customer service approach.”

Matt Fanta, Winfield Solutions director of Sales & Marketing added, “We are pleased to partner with La Crosse Seed, a third-generation seed company that offers our Midwestern customers an unparalleled expertise in forage and seed products, coupled with ongoing product innovation and customer service. The La Crosse team will benefit from the Winfield Solutions’ comprehensive distribution network and the longstanding relationships our sales team has with its customers.”

The acquisition further validates La Crosse Seed’s commitment to being the leader in the forage and turf seed industry by strengthening its position in its core geography of Wisconsin, Minnesota, Iowa and the Dakotas. As part of this partnership, La Crosse Seed will acquire the Winfield Solutions’ location in Elwood, Indiana, to service the Indiana, Michigan and Ohio markets and will maintain a location in Madison, Wisconsin.

Headquartered in La Crosse, Wisconsin, La Crosse Seed, LLC additionally maintains locations in Ankeny, Iowa and Sioux Falls, South Dakota to support a service area of 23 states. The company’s multiple product categories include field seeds (alfalfa, clover, hay and pasture mixes, and various forage grasses) turf seeds (Kentucky bluegrass, perennial ryegrass, and various turf seed mixtures), as well as seed, grains, inoculants, erosion control products and certain landscape supply items. For more information about La Crosse Seed, its extensive line of products and customer service philosophy, please visit or call 1-800-328-1909.

About Winfield Solutions, LLC:
Winfield Solutions, LLC is a subsidiary of Land O’Lakes Inc., a national, farmer-owned food and agricultural cooperative with $11 billion in sales for 2010. Winfield Solutions offers superior expertise and quality AgriSolutions™ crop protection products and CROPLAN GENETICS® seed. For more information on Winfield Solutions, see For information specific to AgriSolutions™ and CROPLAN GENETICS®, please see and

About La Crosse Seed, LLC:
La Crosse Seed, LLC, a recognized leader in forage, turf, pasture seeds, and related specialties for agriculture, turf, and landscaping, announced its affiliation with Rural American Fund (“RAF”) on December 17, 2007. RAF is a private investment firm located in Chicago, Illinois, targeting investments in rural American business enterprises principally in the agriculture or ag-related segments. This affiliation is a strategic partnership to complement La Crosse Seed’s growth plans. For more information on Rural American Fund please visit

La Crosse Seed offers a large selection of forage varieties and turfgrass seed. Leading the industry in seed technology our seed varieties are top quality and bred to weather tough conditions. We are your source for alfalfa, clovers, forage grasses, small grains, specialty forages, turfgrass, corn, soybeans, wildflowers, and native grasses. We also offer erosion control products and fertilizers.